D&I is good for you and your team

Each individual brings valuable peculiarities to the workplace and into a team. That goes for you, too. Therefore, you are both target group and actor of/in D&I and benefit twice.

Recognise your individual strengths, promote your personal potential and respond to your special needs. This is what our D&I approach offers.

D&I is for everyone, especially for you

Many people feel highly individual and think at the same time that most others share many of their ideas. In this context, diversity efforts were quite siloed and group- and difference-based for a long time.

Diversity aims at differentiating equality for different individuals (at work, as customers, as citizens) in a way so that equally fair treatment is achieved for all.

“When taken beyond equality and quota, Diversity will also promote majority talent – and minorities won’t have to justify themselves anymore.” Michael Stuber

D&I implies objective meritocracy

As an employee, only your performance and potential determine your remuneration and professional development; not your age, gender, marital status or cultural background. Nevertheless, no colour blindness should be created, you should not put off your personality on the office door, like a jacket. In this way, your personal situation is taken into account by diversity wherever possible.

D&I allows you to actively shape your business

Diversity leads to success only when the actors involved value the individuality of all. Diversity offers an environment in which differences are actively used as a success factor. Diversity develops an open working environment in which you can unfold your full productivity.

In addition to an approach characterised by acceptance, flexible forms of work and careers, the compatibility of private and professional life and the positive shaping of change are characteristics of an open corporate culture.

As a customer you also benefit from D&I

As a customer you will be considered in a differentiated way. You will not be courted as a standard consumer and fobbed off with standard products. Your special needs count and you will be advised and looked after as an individual. Your personal wishes are taken into account through diversity, and you do not have to worry about how to squeeze your very own personality into the standardized product range of a provider.

Further Reading

The meaning of D&I in the context of applications & career (German)

Study covering the fair division of tasks between family and career (German)


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