Measuring the Success of D&I (beyond quotas)

The mantra persists that the success of D&I cannot be measured – or only with a few key personnel figures. In fact, measurements of corporate culture and involvement are already taking place. D&I success measurements make sense – and are important – from various perspectives.

Whether as SWOT analyses of the initial situation, for reporting or as a control instrument for project or process management. Success measurements are core elements of effective change approaches.

“All the more, it is astonishing that even after twenty years of professionalisation in D&I, this area still appears to be underdeveloped.” Michael Stuber

For your company, our differentiated D&I success measurement approaches offer the best opportunities to supplement the topic on the basis of facts.

Measure achievement of D&I targets: KPIs for diversity, openness and inclusion

Defining diversity as a goal seems obvious at first, but questionable in view of D&I’s value chain. In addition, strict requirements trigger the perception of inverse discrimination. Our approach to measuring the success of D&I is therefore based on the Propelling Performance Principle and, in addition to diversity, also covers the perceived openness in the corporate culture and the experienced involvement in cooperation, by managers and in processes.

Measure D&I progress: Implementation and effectiveness

Like other change topics, D&I also suggests evaluating the progress of implementation and the effectiveness of the measures. We usually measure the success of programs and initiatives by the achievement of the communication or action goals set in each case. For trainings or events, we often apply a gain of knowledge and transfer of implementation. For mentoring or networks, we use increased visibility or development of the participants.

Measure added values of D&I: Financially quantifiable cost-benefit analysis

In both success measurements, the final building block is the quantification of the added values achieved. Your company designs diversity, openness and involvement with the aim of using potential in the best possible way and implements D&I measures to realize improvements. The increases in individual productivity, team effectiveness or market success can be related to the costs of the D&I programs. The results of the calculations show that D&I initiatives typically have a significantly higher ROI than comparable mass or mainstream programs.

What is directly related to sucess measurement:

Further Reading

Method toolkit: How the success of D&I can be measured (German)

What metrics for Inclusion we can get from employee survey data


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